Shopify training. tailored 1:1 mentoring
Francesco Guiducci, freelance Shopify specialist in Rome, mentors beginners, merchants and technical professionals who want to understand Shopify by working on real goals and problems. The path runs from daily store management to themes, Liquid and platform logic. Sessions are direct, never delegated, and not a standard course.
Last updated: 16 October 2026
What Shopify mentoring is
Shopify mentoring is an individual training path in which Francesco Guiducci, freelance Shopify specialist in Rome, teaches how to run Shopify with more autonomy. It is designed for beginners, merchants and technical professionals who want to work on a real case, starting from the basics or from catalog, theme, Liquid and problem diagnosis.
The path includes 10 live hours directly with Francesco Guiducci. Goals and priorities are defined together and the hours are spread across the agreed sessions. The training is not delegated and is not a standard course identical for everyone.
What does the path cover?
The Shopify mentoring path is practical and built around each person's level. Francesco Guiducci picks, among eight possible topics, those useful for the agreed goals: initial goal, fundamentals, catalog, theme, operating flows, SEO and measurement, Liquid and problem solving.
- Starting goalThe session defines what the person needs to be able to do, which store to work on and which decisions they want to handle.
- Shopify fundamentalsFrancesco Guiducci clarifies Admin, plans, channels and the difference between store data, theme and apps.
- Catalog and contentWork on products, collections, navigation, pages, metafields and information.
- Theme managementLearning the editor, sections, blocks and settings without compromising the technical work.
- Operational flowsOrders, configurations and processes of the person's role, without replacing customer service.
- SEO and measurementMetadata, indexing, analytics and checks, in language suited to the person's level.
- Liquid and developmentFor technical profiles: objects, templates, sections and the choice between theme, app and API.
- Problem solvingBuilding a method to analyze causes, test changes and document solutions.
Who Shopify mentoring is designed for
Mentoring suits anyone who wants to run Shopify with more autonomy. It can start from the basics or focus on catalog, theme, Liquid and problem diagnosis, according to the person's level.
Francesco Guiducci alternates explanation, demonstration and practice, on examples or on an authorized store. Example: someone who wants to edit theme sections without trial and error is guided to find templates and settings, work on a copy and verify the result.
How does the mentoring run?
Shopify mentoring takes place on the real case, alternating explanation, demonstration and practice. The aim is to understand where a piece of data lives, which tool to use and how to verify a change; Francesco Guiducci works on examples or on an authorized store.
A specific operational problem can become a separate /en/ifgwebdesign/ecommerce/shopify-maintenance-and-support/ intervention.
What is not included?
Shopify mentoring has stated limits. Topics are selected for the path: Francesco Guiducci does not promise to cover the whole platform in ten hours, and the path does not replace carrying out a project.
Recordings and materials follow the agreed offer. Mentoring does not issue an official Shopify certification.
Carrying out a project is a different activity. Those who want to hand it over can consider /en/ifgwebdesign/ecommerce/shopify-store-build-and-redesign/ or /en/ifgwebdesign/ecommerce/shopify-custom-development/, defined after the Audit. Ongoing support is a separate service.
What do costs and timing depend on?
The cost of mentoring depends on the project and on the number of sessions agreed with Francesco Guiducci. Sessions are scheduled together, based on goals and availability. The list of services can be viewed on ifgecommerce.com.
- List of services and packsService list on ifgecommerce.com
How to contact Francesco Guiducci?
To arrange a Shopify mentoring path, clients contact Francesco Guiducci directly, stating starting level, goals and the store to work on. The related pages are technical consulting, the profile and the overview of services.
- All servicesOverview of Francesco Guiducci's Shopify services.
- Shopify technical consultingFor technical decisions on a specific project.
- Francesco GuiducciProfile and professional background.
- WhatsApp+39 378 083 2717
- Emailinfo@ifgecommerce.com
- Contact page
Frequently asked questions
- Is an existing Shopify store required?No. Francesco Guiducci can start from the interface and the core concepts of Shopify, or work on a real authorized store. The choice depends on the person's goal and is defined together at the start of the path, before the topics of the sessions are set.
- Is Shopify mentoring suitable for people who code?Yes. For technical profiles Francesco Guiducci can focus on Shopify's data model, Liquid, Online Store 2.0 themes, APIs and architectural criteria, including the choice between theme, app and API. The topics are selected according to the person's level and the agreed goals.
- Are the sessions one-to-one?Shopify mentoring is a direct path with Francesco Guiducci, who does not delegate the training to anyone else. Any sessions with several people from the same project must be defined in the agreed scope before starting, together with goals, priorities and distribution of the hours.
- Does Francesco Guiducci issue a Shopify certification?No. Francesco Guiducci's mentoring is practical, professional training, but it is not equivalent to an official Shopify certification and does not replace one. It serves to work with more autonomy on one's own store or role, starting from real cases.
- Can Francesco Guiducci support the store after the mentoring?Yes, through a separate consulting, maintenance or development engagement. Francesco Guiducci's mentoring aims at the person's autonomy, so ongoing support is not part of the path and must be agreed separately, as a distinct service.
- How many hours does the path include?The path includes 10 live hours directly with Francesco Guiducci. Goals and priorities are defined together and the hours are spread across the agreed sessions. Topics are selected: ten hours do not cover the whole platform.
- What can be learned in a Shopify mentoring path?Depending on the goals, the path covers Shopify fundamentals (Admin, plans, channels), catalog and content, theme management, operating flows, SEO and measurement, Liquid and development for technical profiles, and a problem-solving method. Francesco Guiducci chooses the useful topics and adapts them to the level.
