Academy. The method applied to Shopify
The IFG eCommerce Academy brings together guides, checklists and practical resources based on the method Francesco Guiducci uses in his daily Shopify work: complex technical procedures turned into clear steps that merchants who manage their own store can apply too.
What it contains
Resources may cover configuration, themes, Liquid, catalogues, performance, automation and data structure. They are designed for Shopify stores of different sizes on Basic, Grow and Advanced: when a feature depends on the plan in use, the specific resource says so instead of presenting it as universally available.
For tax, legal or compliance topics, the Academy explains technical aspects and Shopify configurations but does not replace the advice of a qualified accountant, lawyer or other relevant professional.
All 14 resources are free, with no account, newsletter or mandatory form.
Academy resources
- Guides (5)In-depth guides by Francesco Guiducci on configuration, operations, data, funnels and the technical growth of a Shopify store.
- Checklists and templates (6)Ready-to-use checklists and templates: pre-launch, SEO, funnel, KPIs, images and product descriptions.
- Mini-guides (3)Short introductions to get started: the first ten steps, payments, prices and margins.
- All resourcesThe complete index of the 14 free resources.
From resource to work on your own store
- Shopify blogIn-depth articles on SEO, GEO, performance, development and regulation.
- Technical consultingOne hour to clarify a specific question or decide how to proceed.
- Shopify mentoringA 10-hour live practical programme built around level and goals.
- Shopify AuditA complete diagnosis of the store with a report and priorities.
Academy questions
Are the Academy resources specific to the Italian eCommerce market?
Many resources are written with Italian merchants in mind, but the technical Shopify side is always kept separate from tax and legal matters. When a topic depends on legislation or the specific case, the resource states the limits of the guide and recommends checking with the appropriate professional before making tax or legal decisions.
Why use a technical resource instead of relying only on scattered tutorials?
Academy resources organise procedures, checks and steps used in real projects into one sequence, reducing the time needed to reconstruct information scattered across different sources. They do not replace practical experience or promise automatic results: they help work with a more orderly and repeatable method.
Are Academy resources updated for Shopify releases?
Resources are reviewed when relevant Shopify features, interfaces or procedures change. Before applying a technical step it is still appropriate to check the platform’s current version, because some features can change or depend on the plan being used.
After using a resource, can I request technical consulting?
Yes. Technical consulting clarifies a specific question, mentoring follows a broader practical programme. These services are separate from the resources, which are free; implementation of changes to the store is agreed separately.
Do I need to be a programmer to use the templates and guides?
It depends on the resource. Some materials are designed for merchants and store managers, while others require familiarity with Liquid, HTML, CSS or Shopify’s technical admin. The individual resource description states the required level and any prerequisites.
