# Dr. Desimone. Shopify for probiotics and complex scientific content

> Shopify case study for Dr. Desimone: Shopify for probiotics and complex scientific content. Built from scratch, Redesign. The problem, the choices and the…

Canonical URL: https://ifgdigital.com/en/ifgwebdesign/ecommerce/case-studies/dr-desimone/ · Language: English · Updated: 2026-10-16

A digital business first built with an essential store and later developed into a premium redesign, with numerous Liquid customizations and custom-built interactive elements.

## The project at a glance



- **Built from scratch**: First eCommerce presence built starting from the needs of the project.
- **Premium redesign**: Later development of the store on a premium theme.
- **Liquid development**: Numerous customizations developed directly in the theme.
- **Interactive elements**: Questionnaires and custom components integrated into the Shopify experience.

## Starting point

With Dr. Desimone, the project started from building the online business from scratch around a product developed by the client. The first version of the site was deliberately simple, built on a free theme.

As the project grew, so did its needs. The store was recently redesigned on a premium theme, with numerous Liquid customizations developed to obtain a much more specific experience.

## Making the site evolve along with the maturity of the project

The second phase required much more custom development than the first: the standard theme sections were not enough.

Among the most challenging elements were questionnaires and interactive experiences integrated directly into the store, which required custom Liquid design and development.

## From an essential first version to a custom experience

The growth of the project took the store from a simple foundation to a much more customized architecture.

- Before: Online business to be created from scratch
- Before: Free theme
- Before: Simple structure
- Before: Priority on the initial launch
- After: Complete redesign
- After: Premium theme
- After: Numerous Liquid customizations
- After: Custom questionnaires and interactive elements

## The work



- **Architecture**: Page structure and organization of the navigation.
- **Web design**: Design of the store's visual presentation.
- **Content hierarchy**: Organization of information into more readable blocks.
- **Product pages**: Presentation of features and content useful for consultation.
- **Catalog**: Structuring of products within the Shopify experience.
- **Responsive**: Consistent browsing across desktop and mobile.

## The result

The store grew along with the project: from the first essential online presence to a much more customized premium experience, built on the specific needs of the client.

The speed of execution also comes from the method Francesco Guiducci has developed over time: automations and AI tools help gather context more quickly and focus on implementation and final quality.

## Speed of execution without losing quality

The value perceived in this relationship is above all availability and speed. The experience gained on Shopify projects, together with an increasingly automated working process, makes it possible to move faster from request to solution while keeping technical control.

- [See the project website](https://drdesimone.net/it)

## Does your catalog need a lot of product information?

A Shopify store can be designed to make content easier to consult without sacrificing identity and purchase path. For a conversation, a direct contact by WhatsApp, email or phone is enough.

- [Write on WhatsApp](https://wa.me/393780832717): +39 378 083 2717
- [Send an email](mailto:info@ifgecommerce.com): info@ifgecommerce.com
- [All case studies](https://ifgdigital.com/en/ifgwebdesign/ecommerce/case-studies/)

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Contact: info@ifgecommerce.com · +39 378 083 2717 · https://ifgdigital.com/en/contact/