# IFG AI Chat. AI assistant > Shopify app with an AI chat that answers visitors using the store’s real data: products, prices, availability, knowledge base, WhatsApp and Telegram. Canonical URL: https://ifgdigital.com/en/ifgdevelopment/ifg-ai-chat/ · Language: English · Updated: 2026-10-16 IFG AI Chat is a conversational assistant for Shopify that answers visitors using the store’s real information: products, prices, availability and links read from Shopify, plus a knowledge base managed by the merchant. It can offer WhatsApp and Telegram as alternative channels. It is developed by Francesco Guiducci for IFG Development. ## At a glance - **Type**: Shopify app with a storefront widget - **Purpose**: AI chat based on the store’s real data - **Data used**: Products, prices, availability and links read from Shopify, plus the knowledge base - **Alternative channels**: WhatsApp and Telegram, if configured - **Controls**: Name, avatar, tone, length, instructions and suggested questions - **Developed by**: Francesco Guiducci, IFG Development - **Availability**: Shopify App Store ## The problem it addresses Store visitors ask questions before buying: availability, features, shipping, returns. If nobody answers in time, many leave; if a generic chatbot answers, it may invent prices, availability or commercial promises that do not exist in the store. IFG AI Chat starts from a different idea: make better use of the data already in the store, rather than turning chat into an opaque system disconnected from the catalogue. The assistant relies on what Shopify exposes and on a knowledge base written by the merchant, and states its limit when a fact cannot be verified. ## How it works - **1. The visitor opens the chat**: The widget is built into the storefront and, if configured, offers suggested questions. - **2. The assistant reads store data**: It uses title, price, availability and product links read from Shopify and the knowledge base information. - **3. It answers, even with product cards**: Answers can show product cards with live data when relevant. - **4. It hands over to a human channel if needed**: When a fact cannot be verified, it states the limit or points to the configured channel, such as WhatsApp or Telegram. - **5. The merchant improves over time**: Conversation analytics show recurring topics and signs of uncertainty, useful to complete the knowledge base. ## Main features - **AI chat in the storefront**: A conversational panel built into the store to answer visitors’ questions. - **Live product data**: Can use title, price, availability and product links read from the store for answers closer to the catalogue. - **Knowledge base**: The merchant can add and maintain information that guides the assistant’s answers. - **Assistant controls**: Name, avatar, tone, length, instructions and suggested questions are configurable from the app panel. - **WhatsApp and Telegram**: The widget can offer alternative contact channels when the merchant configures them. - **Conversation analytics**: Help identify conversations, signs of uncertainty and recurring topics to improve. ## When it makes sense - **Repetitive questions**: Frequently recurring requests get an answer in the storefront, without going through an operator every time. - **Catalogue with many variants**: Title, price and availability read from the store keep answers consistent with what the visitor sees in the catalogue. - **Finding what is missing**: Analytics reveal the questions the assistant cannot answer: a concrete list of content to add to the store or the knowledge base. ## Scope and limits The assistant must not invent product data or commercial promises. Answer quality depends on the information available in the store and in the knowledge base; when a fact cannot be verified, it states the limit or points to the configured human channel. ## Frequently asked questions - **What is IFG AI Chat?**: A conversational assistant for Shopify: a storefront chat that answers visitors using the store’s real data and a knowledge base managed by the merchant. - **Does IFG AI Chat read prices and availability from Shopify?**: Yes, within the supported scope it can use live store data to compose relevant answers and product cards. - **Are the answers always correct?**: No. No generative tool can guarantee the absolute absence of errors. That is why the app uses Shopify data, rules, a knowledge base and deterministic checks where possible. - **Can I customise how it answers?**: Yes. The merchant configures the assistant’s identity, tone, length, instructions and suggested questions. - **Can it open WhatsApp or Telegram?**: Yes, channels can be configured as alternatives or widget actions, depending on the chosen setup. - **What are the analytics for?**: They help understand which questions arrive, where the assistant shows uncertainty and which information to improve in the store or knowledge base. - **How much does it cost?**: Plans and prices are those shown in the Shopify App Store listing. ## Where to find it Available on the Shopify App Store. - [IFG AI Chat on the Shopify App Store](https://apps.shopify.com/ifg-ai-chat) - [All IFG apps on the Shopify App Store](https://apps.shopify.com/partners/ifg-ecommerce2?locale=it) ## Related products and further reading - [IFG GEO Optimizer](https://ifgdigital.com/en/ifgdevelopment/ifg-geo-optimizer/): Audit and optimisation of the technical signals that help SEO, GEO and catalogue readability for AI systems. - [IFG Reviews](https://ifgdigital.com/en/ifgdevelopment/ifg-reviews/): Collection, moderation and publication of product and store reviews. - [IFG Returns & Withdrawals](https://ifgdigital.com/en/ifgdevelopment/ifg-returns-withdrawals/): Online handling of return and withdrawal requests linked to Shopify orders. - [All IFG Development products](https://ifgdigital.com/en/ifgdevelopment/): Apps and themes for Shopify and apps for Apple platforms. - [Custom Shopify development](https://ifgdigital.com/en/ifgwebdesign/ecommerce/): For a store’s specific needs: integrations, theme extensions, particular logic. - [Francesco Guiducci](https://ifgdigital.com/en/francesco-guiducci/): The founder who designs and develops IFG Development’s products. --- Contact: info@ifgecommerce.com · +39 378 083 2717 · https://ifgdigital.com/en/contact/